Agency: 1stAveMachine London
Studio: Lego
Format: HD
Audio: Stereo
Length: 0::30
Colour, creativity and a touch of clean-up magic.
Working with 1stAveMachine London, we handled the visual effects for the LEGO DOTS campaign, bringing the iconic pieces to life on screen. Our team cleaned and refined the live action plates, removed unwanted elements, and animated all the LEGO featured in the spot before compositing it seamlessly into each shot.
The challenge was making every piece of LEGO feel real and tactile, while keeping the playful energy that defines the brand. The result is a bright, polished commercial that captures the spirit of creativity, one brick at a time.